Instagram Stories For Business-Strategy #1

Are you using Instagram Stories for business?  If not, you should be!  Instagram stories are now taking over with over 150 million daily active users so using this tool for your business is essential. Many business owners I talk to have the common frustration-Coming up with topics for their stories and finding creative ways to engage their followers in those stories. 

Over the next few days I will be sharing some of my favorite (and simple!) ways to use Instagram stories for your business.

 

Strategy #1-Build Anticipation with Multiple Photos

Use the natural “tapping” progression of Instagram Stories to tell a story through multiple photos.  This builds anticipation using individual images, making it hard for your followers not to get excited!

Example:

Incorporate this technique into your story by filling your story with photos of a single product at different angles, on different people, or in different environments, adding a  promo code or call-to-action (CTA) at the end. This is a fantastic strategy for Instagram business stories.  

Example:

Have you seen fabulous ways brands have used Instagram stories?  Do share!  Tag my Insta Tarah_Dunlop so I can take a look.